When NOT To Hold Your Event

This blog was inspired by all the media who have grumbled to me this week about the number of events on in late November/ December. Honestly, it really pisses them off - and they are also genuinely disappointed that they have to miss out on covering some fabulous events. Additionally, lots of PRs are upset that they're not getting much coverage - often absolutely none at all. It's the same every single year, but nothing ever changes.